Audit website PERFORMANCE, SPEED, SEO, and $WORTH in one place
afonne digital logo

Omnisend Review: Email Marketing Tool Review 2023

omnisend review

Omnisend is an all-in-one marketing automation platform that helps you grow your business with email, SMS, and chat marketing.

It automates your marketing processes so you can focus on your most important task – making sales.

Omnisend offers powerful segmentation and tagging capabilities, so you can create highly personalized campaigns that appeal to your customers’ unique needs.

Plus, Omnisend integrates with many of the most popular e-commerce platforms, making it easy to launch and manage your marketing campaigns.

How does Omnisend work?

Omnisend can be integrated with a variety of eCommerce platforms, such as Shopify, WooCommerce, and Magento.

And it can be used to send emails in a variety of languages, including English, Spanish, French, and German.

Businesses can use Omnisend to create automated email campaigns that are triggered by specific actions, such as a customer making a purchase, subscribing to a newsletter, or abandoning a shopping cart.

It also allows businesses to segment their customers based on their interests, location, or purchase history.

Omnisend provides businesses with detailed reports on the results of their email campaigns, including the number of recipients who opened the email, the number of recipients who clicked on a link in the email, and the amount of revenue generated by the email campaign.

Who is Omnisend For?

Omnisend is for online businesses that want to increase their sales and engagement through effective email marketing.

It does that by providing powerful tools for email automation, segmentation, and campaign analysis, making it easy to create and send high-impact email campaigns that drive results.

You\\\\\\\'ll Want To Read Also:  15 Steps To Building A Successful Blog


Omnisend offers features that can help small businesses to compete with larger businesses.

Some of the features offered include:

1. Automated Email Marketing

Automated email marketing can help small businesses to send out automated emails to their customers.

In turn, this can help to keep customers updated on new products, sales, and other information.

2. Segmentation and Targeting

Segmentation and targeting can help businesses target their customers based on their interests.

When you can target and segment your audience, it helps to improve the effectiveness of your marketing campaigns.

3. A/B Testing

A/B testing can help small businesses to test different versions of their email marketing campaigns to see which version is the most effective.

4. Email Templates

Omnisend’s already-made email templates can help small businesses to create professional-looking email marketing campaigns.

If done well, this can help improve the effectiveness of email campaigns.

5. Automated Follow-Up Emails

Automated emails allow a business to follow up with customers who have not completed a purchase or opened an email to increase the conversion rate.

6. Email Analytics

Email analytics helps track the performance of email marketing campaigns to improve their effectiveness of campaigns.

How Does Omnisend Compare to Other Email Marketing Platforms?

Compared to other email marketing platforms, Omnisend offers a wide range of features, including automated email workflows, email segmentation, email templates, and detailed reports.

It also offers a more affordable pricing plan, which makes it a good option for small businesses.

Is Omnisend The Right Email Marketing Platform For You?

Now that you know all there is to know about Omnisend, the answer to this question should be a lot clearer.

You\\\\\\\'ll Want To Read Also:  11 How To Optimize blog Posts For SEO Before Publish

Omnisend is ideal for businesses of all sizes who are looking for an easy-to-use, comprehensive email marketing platform with a wide range of features.

If you’re looking for a platform that can help you grow your business by sending targeted email campaigns, Omnisend is worth considering.

How To Get Started With Omnisend

Now that you understand the basics of Omnisend, it’s time to get started.

Creating an account is easy—just visit their website and click on the “Create an Account” button.

Once you’ve registered, you can start building your first campaign.

To create a campaign, you’ll first need to choose a template.

Omnisend offers a wide range of templates to choose from, so you can find one that best suits your needs.

Once you’ve selected a template, you can start customizing it by adding your text and images.

You’ll also need to add your contact list.

Omnisend allows you to import your contacts from a variety of sources, including your computer, an Excel spreadsheet, or a third-party mailing list.

You can also add contacts manually or by using Omnisend’s handy import feature.

Once you’ve created your campaign and added your contacts, you’re ready to start sending!

Simply click on the “Send” button and your campaign will be sent out to your contacts.

You can track the results of your campaign by viewing the campaign report.

Omnisend Pros

  1. Omnisend is a user-friendly platform that makes it easy to create beautiful email newsletters and marketing campaigns.
  2. Omnisend offers a wide range of powerful features, including automated segmentation, A/B testing, and powerful integrations.
  3. Omnisend is incredibly affordable, with plans starting at just $0-16/month.
  4. Omnisend is constantly updating its platform with new features and enhancements, ensuring that you always have the latest and greatest tools at your disposal.
  5. Omnisend has an excellent customer support team who are always happy to help with any questions or issues you may have.
You\\\\\\\'ll Want To Read Also:  How To Do On-Page Seo: Definitive Guide For Ranking

Ominisend cons

  • Lack of segmentation options
  • No automation
  • No integrations

Omnisend Frequently Asked Questions

How do you use Omnisend?

Omnisend is a marketing automation platform that helps businesses grow their email list, send automated marketing campaigns, and track the results.

You can use Omnisend to create sign-up forms that you can embed on your website, or use our integrations with platforms like Shopify, WordPress, and Magento to automatically add new subscribers to your email list.

You can also use Omnisend to create automated marketing campaigns, such as welcome emails, birthday emails, and abandoned cart emails.

And, you can track the results of your marketing campaigns to see how they’re performing.

How do I contact Omnisend?

Omnisend is always happy to hear from our customers! You can contact their support team by emailing [email protected] or by clicking the “Chat with us” button on the Omnisend website.

How do I cancel Omnisend?

There are two ways you can cancel your Omnisend account:

  1. You can cancel your account from your account settings.
  2. You can email us at [email protected] and they will be happy to help you cancel your account.

When you cancel your account, all your data will be permanently deleted and you will not be able to access it again.


Omnisend is a powerful email marketing tool that allows you to create and send stunning email campaigns.

With Omnisend, you can reach your customers and grow your business.

Disclosure: Some of the links in this article may be affiliate links, which can provide compensation to Afonne Digital at no cost to you if you decide to purchase a paid plan. Feel free to read our affiliate disclosure in our privacy policy.

Table of Contents



CID is a Senior Software Engineer turn Content Marketing Influencer. He launched for refocusing digital marketing from the standpoint of content creators (bloggers, vloggers, and influencers) and the best of the best ways to create and monetize content in the trillion dollars worth internet economy.